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Back at the Ranch: Lookout Livestock Branding Day

April 20, 2026 by Allison Eliason

Most branding days we’re up early and headed out for a long drive to wherever the cows are running on the desert range. But once a year, we get to stay a little closer to home—saddling up and heading straight out the gate for Lookout Livestock branding day.

This herd is relatively new to us. About seven years ago, a neighbor approached us about buying him out, and knowing opportunities like that don’t come around often, we jumped at the chance to expand right here close to home. We decided to keep things separate from our other herd, forming a new operation with its own name and brand.

Even though we’ve only been running these cows a few short years, it didn’t take long for things to fall into place, including the annual branding. We have great help, great food, which lends to a great time!

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Filed Under: Ranch Photography Tagged With: At the Ranch, Cowboy Nature, Spring

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About Allison Eliason

I’m Allison, the Idaho rancher’s wife, mom of four, and writer behind The Idaho Rancher’s Wife. I write about the messy, beautiful, funny, and sometimes difficult realities of raising a family and cattle in southeastern Idaho. I'll never admit to having ranch life figured out—I’m just paying attention to it and sharing the stories that help explain why this life matters.

Hello! I'm Allison, The Rancher's Wife! There's nothing I love more than being out on the ranch with my husband and kids. Join me for a look at what goes on here at the ranch and the life being a rancher's wife!

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Hello! I'm Allison, The Rancher's Wife! There's nothing I love more than being out on the ranch with my husband and kids. Join me for a look at what goes on here at the ranch and the life being a rancher's wife!

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